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How Did We Get Our Name?
When we started our journey, we had major ambitions. Our business started by focusing on on-demand pay products, which is why we gave ourselves the literal name 'SmartWage'. But our range of products - and ambitions - have grown far beyond wages, and we needed a new name that would reflect that.
We also thought about the brand's greater purpose and our renewed focus on frontline workers. Connecting the office with these faraway deskless employees is really at the heart of what we do, and it's essentially a form of long-distance communication. When you look at recorded human history, one of the oldest forms of long-distance communication is through drums. The most well-known 'talking drum' of them all is the Djembe.
Our name, Jem, was taken from the middle of that word. It helps us encapsulate our new direction and commitment to helping employers connect with their faraway teams.